Content growth company

We turn content
into customers.

Strategy, scripts, filming direction, editing, posting, and community replies. One team, one monthly fee, no scrambling on a Sunday night for something to put up.

What we take off your desk

Strategy and content pillars

We work out what you should be talking about, then build a 90-day plan around it. Your audience, your offer, your angles — mapped before anything gets made.

Scripts and filming direction

You get the shot list and the words. If you have never filmed before, we walk you through it on a call first. No wasted weekends on footage that cannot be used.

Editing and production

Footage comes back finished, cut to your look, captioned, ready to go out. Every piece follows your brand rules without needing a brief each round.

Posting, scheduling and community

Everything goes out on time across your platforms. Comments and DMs answered in your voice — we build a reply guide in month one so responses sound like you. You do not touch a scheduler.

Strategy session — team at whiteboard and laptops

How it works

01

We learn your brand properly

One recorded call, real questions, no generic form. Voice guide and audience avatar come back for sign-off before anything gets made.

02

We build the system

Pillars, templates, the 90-day plan, analytics tracking. This is the one-time build everything else runs on.

03

We run it every month

Content, report, and a call to decide what changes next. You film when we ask. We handle everything else.

Proof

What we can back

No borrowed credibility, no inflated numbers. Here is what is real and on the record.

60K
YouTube subscribers built from scratch
Shawn's own channel — travel and lifestyle from Southeast Asia
4
Clients on record
Callie Johnson, M Jay, Jamrell Buynay, and Markos — real work, real people
78%
Of businesses say calls are their highest-quality inbound lead
Source: CallRail State of the Call 2023
3 yrs
Operating out of Southeast Asia
Built and run from Da Nang since 2022

What people say

★★★★★

"I worked with Shawn as the videographer for my workshop at Da Nang Nomad Fest. The footage and audio turned out beautifully and really captured the feeling of the event. Professional, relaxed, and very easy to work with."

Callie Johnson
Callie Johnson
Founder, The Resonance Container
★★★★★

"The interview with Khun Camp was a standout moment at Nomad Fest. The questions were thoughtful and grounding, helping me reconnect with my purpose and reflect on why I do what I do."

M Jay
M Jay
Founder, The Erosa
★★★★★

"Shawn brought a powerful mix of creativity, initiative, and leadership to the content team at Da Nang Nomad Fest. He didn't just contribute high-quality content himself but actively elevated the overall output. Proactive, solution-oriented, and a fantastic collaborator."

M
Markos
Content creator, 29K subscribers
★★★★★

"Shawn has shown great leadership and initiative. He's definitely someone I'd like to have on my team."

JB
Jamrell Buynay
Host and segment producer, Filipinos of Thailand

The offer

One offer. Full service.

Content operating system

The $3,000 build covers your brand audit, voice guide, content pillars, visual system, 90-day roadmap, and analytics setup. The $1,500/mo retainer runs it: content, posting, replies, and a monthly report.

$3,000
Content operating system build
One-time
Pay now →
$1,500
Growth retainer
Per month
Subscribe →
Book a Call

We map out your channel on the call. No pitch until the math works.

The founder

Shawn Arrington, founder of Khun Camp

Shawn Arrington

Former US Army. 60,000 YouTube subscribers built from scratch in Southeast Asia. Shawn has spent three years figuring out what makes content actually convert, not just perform. Khun Camp is the operating system he built and still runs himself.

Full story →

Common questions

What do I actually have to do?

Film when we give you the shot list. Show up for the monthly strategy call. That is it. Everything else is handled.

What is the difference between the build fee and the retainer?

The $3,000 build is a one-time investment. We learn your brand, build your creative system, set up tracking, and produce the first round of content. The $1,500/mo retainer is everything after that: ongoing content, posting, replies, and the monthly report. The build is the foundation. The retainer runs it.

What platforms do you post on?

We map that out on the first call based on where your audience is. Most clients run YouTube, Instagram Reels, and TikTok. We adapt to what fits your offer and the people you are trying to reach.

How long before content drives actual customers?

Typically 60 to 90 days before content drives consistent inbound. The first month is building the system right so every month after compounds instead of starting over. If you are looking for a spike, this is not the right fit and we will tell you that on the call.

Is there a minimum commitment?

We ask for three months minimum on the retainer. Content growth is a compounding channel. Three months is enough to see real data on what is working.

What if it is not working?

That is what the monthly report is for. If something is not converting, we see it in the data and we adjust. You will not hear "keep posting and trust the process" without a reason.

Watch & Listen

Shawn on air

Podcast appearances and video interviews — how Shawn thinks about content, business, and building online from Southeast Asia.

Episode 2
Episode 2
Khun Camp — Episode 2
YouTube · @StillKhunShawn
See all episodes →

Ready to hand off the channel?

Book a call. We will look at your content, your offer, and your audience, and tell you exactly how we would run it.

Book a Call